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FIND YOUR RHYTHM

By: Manfreda Cavazza March 5, 2021March 9, 2021 Journalfeatured

My round-up of February 2021 and the words that have inspired me.

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WHY PURPOSE IS KEY

By: Manfreda Cavazza January 6, 2021January 11, 2021 Business, Storytellingfeatured

Defining your purpose is the best blue-sky thinking you can do right now, giving you a sense of direction when the world has gone a little mad.

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HOW TO MAKE YOUR MARK

By: Manfreda Cavazza October 26, 2020January 8, 2021 Blog, Copywriting, Storytellingfeatured

Five storytelling tips that will ensure you stand out from the crowd and compel your tribe to fall in love with your brand.

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WHAT MAKES A GOOD STORY?

By: Manfreda Cavazza October 26, 2020January 8, 2021 Storytellingfeatured

We hear a lot about storytelling content. But what makes a good story? And how can you use stories effectively in your marketing, especially when everyone else is doing the same?

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About me

I’m Manfreda Cavazza, a freelance writer and content strategist based in Hampshire. As a former business journalist with national press experience, I know how to dig deep, find that gem of a story and tell it in a way that sparks emotion.

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Portfolio

I have consulted on a number of storytelling projects, at Goodwood, the sporting estate in West Sussex, as well as for brands and small businesses in London and the South East. Find out more about my work here.

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Writing services

Do you have a great business or product but no idea how to be heard amid all the noise? Often, all it takes is the ability to tell a good story. Discover some of the ways I can help you as a freelance writer in Hampshire and Sussex.

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FIND YOUR RHYTHM

By: Manfreda Cavazza March 5, 2021March 9, 2021
Journalfeatured

My round-up of February 2021 and the words that have inspired me.

Read More
Journalfeatured

MONTHLY MUSINGS

By: Manfreda Cavazza February 1, 2021March 4, 2021
Journal

My round-up of January 2021 and the words that have inspired me.

Read More
Journal

WHY PURPOSE IS KEY

By: Manfreda Cavazza January 6, 2021January 11, 2021
Business, Storytellingfeatured

Defining your purpose is the best blue-sky thinking you can do right now, giving you a sense of direction when the world has gone a little mad.

Read More
Business, Storytellingfeatured

HOW TO MAKE YOUR MARK

By: Manfreda Cavazza October 26, 2020January 8, 2021
Blog, Copywriting, Storytellingfeatured

Five storytelling tips that will ensure you stand out from the crowd and compel your tribe to fall in love with your brand.

Read More
Blog, Copywriting, Storytellingfeatured

WHAT MAKES A GOOD STORY?

By: Manfreda Cavazza October 26, 2020January 8, 2021
Storytellingfeatured

We hear a lot about storytelling content. But what makes a good story? And how can you use stories effectively in your marketing, especially when everyone else is doing the same?

Read More
Storytellingfeatured

HOW TO SHARE YOUR STORY

By: Manfreda Cavazza September 14, 2020January 8, 2021
Blog, Business, CopywritingBlog, Business, Copywriting, Writing

You can really make waves with words. I’ll show you how to use storytelling on social, blogs, video and PR.

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Blog, Business, CopywritingBlog, Business, Copywriting, Writing

FIVE KEY WRITING TIPS

By: Manfreda Cavazza September 13, 2020January 8, 2021
Blog, Business, CopywritingBlog, Business, Copywriting, Writing

You’ve decided to use stories to connect and engage with your tribe. But how do you start putting pen to paper? Here are my top five writing tips that will help you create great story-led content.

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Blog, Business, CopywritingBlog, Business, Copywriting, Writing

WHY STORYTELLING WORKS

By: Manfreda Cavazza September 12, 2020January 12, 2021
Blog, Business, CopywritingBlog, Business, Copywriting, Writing

A great story will cut through the jargon and corporate blandness that is prevalent today. I’ll show you why good stories compel people to change the way they feel, the way they think, the way they act and ultimately the way they engage with your brand.

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Blog, Business, CopywritingBlog, Business, Copywriting, Writing
Manfreda Cavazza, freelance writer and content strategist based in Hampshire

Contact

07801 790194
hello@manfredacavazza.com

Recent articles

  • FIND YOUR RHYTHM
  • MONTHLY MUSINGS
  • WHY PURPOSE IS KEY

Instagram

Sunshine, blue skies and my delicate Magnolia Stellata are making me smile today. How are all of you? I'm navigating a slightly tricky transition from having the odd retainer client to just focusing on project work. I am a big fan of a project. I love a deadline and like the freedom of being able to pick and choose when I work.
This quote is taken from the brilliant column published in the Chicago Tribune in June 1997, written by American journalist Mary Schmich. It's a warm and witty piece of writing, packed with sound advice about how to live your best life.
I’ve been feeling a bit shell-shocked all week - how are all of you? The months and months of crazy juggling have clearly taken their toll. I’m ok - just struggling to focus. I went to the supermarket yesterday morning and it felt like a dream... like I wasn’t in my own body, almost trance-like. I think the word is discombobulated.
It’s #nationalgrammarday and #worldbookday, so it seems apt to talk about the copy editing work I do, which is all about the nuances of the English language. I've always been a stickler for punctuation and I love editing other people's writing; sculpting it, making it sing, knocking it into shape. It's a joyfully satisfying thing to do, especially when the topic is interesting (which it always is in the case of @annvi).
The sun is shining, it's March and it's my last week of homeschooling three kids. Hurrah! Am happy, but also a bit sad, worried, emotional..... anyone else with me?
Modern society puts a lot of pressure on us to be perfect. We all have to be amazing at everything. But the reality is we're all human; messy, imperfect humans at that.
I have zero time for Valentine's Day, but I have a lot of time for love. Love is basically everything. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Whilst I’m glad to see the back of you January, you’ve not been so bad. February, I’m ready for you. Be short, as always. And then, it’s hello March, spring, sunshine and (maybe) the end of lockdown. Keeping everything crossed. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
This parenting-on-steroids experience, which a lot of us are going through, is intense. Isn't it? Hands up if you're exhausted, fed-up, bored, have zero patience, worried, stressed? It's sapping all the fun out of me. ⠀⠀⠀⠀⠀⠀⠀⠀⠀

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